Associate Director, Participant Experience

Pfizer Inc.

New York City, NY

Job posting number: #7230996 (Ref:pf-4908755)

Posted: March 23, 2024

Job Description

Why Patients Need You 

Pfizer Research & Development is responsible for the clinical development and advancement of Pfizer’s pipeline of innovative medicines and vaccines. These breakthroughs would not be possible without the thousands of volunteers who participate in our clinical trials each year. We aim to lead the industry by having the most patient centric clinical trials, building on our trusted relationships with our partners, including patients and patient organizations.  The Participant Experience & Ecosystem team leads the centralized delivery of content, channels and education to substantially increase access, awareness and retention and deliver a world-class experience for those who courageously volunteer for our clinical trials.

 

What You Will Achieve 

The Associate Director, Participant Experience will leverage participant insights/clinical trial journey maps to develop breakthrough and differentiated advertising, education, study kits, advocacy materials and content assets participant-facing materials at the program and study-level.  This individual will be directly responsible for supporting development programs in the Vaccines and Oncology divisions and report to the Head of Participant Experience & Ecosystem.

We are seeking individuals who have proven experience in Patient or HCP Marketing or within Participant Recruitment functions leading customer segmentations, positioning, messaging, creative campaigns and have a passion for brand building, impactful creative and design. 

 

How You Will Achieve It 

  • Lead creative agency in developing a master brand and messaging playbook for certain Vaccines and Oncology clinical development programs

  • Partner closely with Recruitment Strategy to ensure that participant engagement tactics and strategies deliver against study recruitment and retention goals

  • Ensure study-level outreach content is aligned with overall therapeutic area content strategies and campaign assets

  • Ensure all participant education, campaigns, and messaging are aligned with the program/study strategic positioning and goals

  • Work with Participant Experience Leads to identify category and study level participant insights and define optimal participant segmentation

  • Align with Pfizer’s broader Equity agenda by partnering with cross-functional colleagues to develop strategies and programs to ensure appropriate representation across different racial and ethnic groups

  • Ensure all participant education and support strategies are patient-friendly and abide by Pfizer’s health literacy standards

 

Qualifications  

  • Significant demonstrated experience developing patient-facing educational content – for example, printed brochures, websites, educational videos

  • Demonstrated experience developing digital outreach – for example, social media, digital media, search

  • Demonstrated experience working with a creative advertising or communications agency

  • Minimum of 5-7 years pharmaceutical experience to include 5 years of pharmaceutical marketing or recruitment experience

  • Prior experience with Vaccines or Oncology preferred

  • Demonstrated ability to understand customer needs, extract key insights, and translate these into meaningful and impactful messages and creative

  • High learning agility and focus on continuous improvement

  • Ability to operate in a fast-paced, high energy environment and comfort with operating in situations with ambiguity and “white space”

  • Effective listening and communication skills – gathers input from key stakeholders

  • Strong verbal and written communication skills – ability to effectively manage with senior clinical or medical stakeholders

  • Independent worker with demonstrated trouble-shooting and problem-solving skills and ability to navigate internal organization/processes.

  • Be an active contributor to create and operate in an environment that continuously embraces and encourages innovation and fosters a culture of collaboration and teamwork

  • Uphold Pfizer’s Core Values of Excellence, Equity, Courage, and Joy, while contributing to a positive and collaborative team culture

  

NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS

This job requires being on-site 2-3 days a week.


Work Location Assignment: On Premise

The annual base salary for this position ranges from $99,900.00 to $166,500.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 15.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations.  These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure.  Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act.  Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government.  If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status.  Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA.  Pfizer is an E-Verify employer.  This position requires permanent work authorization in the United States.

Medical



Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.


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